Brandon Fertig is the Director of Marketing at Medical Tourism Association (MTA) and Global Healthcare Resources (GHR). He is responsible for marketing & communications for the organization's many brands including conferences, associations, certifications, publications, and social media assets which amass more than 1 million industry professionals.
An alumnus of Johnson & Wales University in Providence, Rhode Island, Fertig worked in health & wellness industries before joining MTA and GHR.
Today, at Medical Tourism Association & GHR, Fertig leads a passionate team of marketing, technology, design, and editorial professionals that focus on creative services ranging from marketing and advertising to content creation and design. Fertig is skilled in marketing psychology, branding, digital advertising strategy, operations automation, and process engineering.
Since joining the team, Fertig has increased digital marketing conversion rates by more than 600 percent, with landing page conversions toppling industry averages at approximately 50 to 80 percent. In addition to managing internal marketing operations, he also creates digital marketing strategies for GHR clients around the globe from small businesses to Fortune 500 organizations.
Fertig is leading the effort to consolidate the leading websites in the medical tourism space under MedicalTourism.com, providing access to trusted hospitals and doctors around the world, as well as business research (Medical Tourism Index & Medical Tourism Calculator), industry publications (Medical Tourism Magazine), trade shows (World Medical Tourism Congress), and association resources (Medical Tourism Association).